| |
|
Wednesday, September 18, 2002
|
|
Product placement comes to The Sims. Intel and McDonald's have paid millions to have their products appear in the next version of The Sims.
Detailed terms of EA's multimillion-dollar deal were not available but it will allow Intel's familiar jingle, its product logo, and computers using its Pentium 4 processor to appear in the game.
Players in the game also will be able to buy a McDonald's kiosk and sell the company's branded food products, earning "simoleans," the game's currency. Eating that food will also improve their standing within the game.
Link
Discuss [Boing Boing Blog]
3:31:01 PM 
|
|
|
© Copyright 2002 deeje.
Last update: 2002-09-18; 15:31:41.
|
|
| September 2002 |
| Sun |
Mon |
Tue |
Wed |
Thu |
Fri |
Sat |
| 1 |
2 |
3 |
4 |
5 |
6 |
7 |
| 8 |
9 |
10 |
11 |
12 |
13 |
14 |
| 15 |
16 |
17 |
18 |
19 |
20 |
21 |
| 22 |
23 |
24 |
25 |
26 |
27 |
28 |
| 29 |
30 |
|
|
|
|
|
| Aug Oct |
|
|
