Strategy
Competing with brains, not brawn
Friday, October 11, 2002
Competing with brains, not brawn
Software Assurance: "Protection Money"
Unhappiness over Microsoft licensing program remains.
Sell To LOB Managers
The discussion of how cost-justification duties are increasingly falling to line-of-business managers overlooks the larger trend - that LOB managers are increasingly driving all aspects of IT acquisitions. It's no longer adequate - arguably, it never was - to simply target the IT organization in sales and marketing efforts.
Unhappiness over Microsoft licensing program remains.
Microsoft Licensing: Still A Sticking Point For Some Enterprises [TechWeb]
Sell To LOB Managers
The discussion of how cost-justification duties are increasingly falling to line-of-business managers overlooks the larger trend - that LOB managers are increasingly driving all aspects of IT acquisitions. It's no longer adequate - arguably, it never was - to simply target the IT organization in sales and marketing efforts.
Business units inherit more IT cost-justification duties [Computerworld]