I think I'm catching on this blogging thing late in the game, but I think it is quite intereting. It's been a great experience to read other students' thoughts on the class and KM overall. I appreciate Greg's frustration that everyone is saying and doing the same thing around the subject, but often not heeding the advice that they give (the example of the KM software firm that was tech-focused even though they see KM as 80% people.) Despite my appreciation for this communication medium, I'm still not convinced that it will catch on. I think that the user interface is confusing and the time to maintain and read other logs is quite consuming. In the end, is blogging much different than finding the editorial writers that you like on X subject and making sure to read those articles? I enjoy reading about politics and behind the scene stories about the White House and have become addicted to Martha Brant's articles on MSNBC. How are weblogs much different than this behind-the-scenes diary? Are internet news sources, with the cheap ability to publish and distribute content, providing enough specialized commentary on subjects?
Other Takeaways from class:
-- For our Navy presentation: we need to hone our message to a few key points and make sure to repeat those messages throughout. Our presentation is still a bit too much theory and terminology without clear takeaways.
-- From the UHC presentation: I thought that it was interesting that the momentum of the initative resulted in difficulty of transferring from having KM as an initative to being a daily aspect of people's jobs.
-- How far along is KM in its development? I still think that marketing is a good comparison to KM. No one questions marketing as a legitimate business discipline, but a lot of the measurements are still qualitative or quantitative with implied business value -- eg demographics of viewers of a TV ad. Perhaps eventually KM will have a breakthrough of some sort. Not sure what that breakthrough would be. Perhaps a 5 Forces or 4 Ps equivalent, but I do think that it will happen at some point.
--Not enough people are looking at KM from a strategic perspective. Most KM firms are looking at it from a technology perspective and require large scale systems to support their own business models rather than the business models of their clients.
9:11:54 PM 
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