(SOURCE:"curious")-
Good list of steps when trying to boostrap a blogging culture in a corporation.<quote>
Change Management is all about getting people to do different things, or things differently. In business, the guru of the moment on this subject is John Kotter. In his book Leading Change he describes the eight steps to getting people to do different things or things differently, and they are irrefutable: 1. Establish a sense of urgency 2. Form a powerful guiding coalition 3. Create a vision 4. Communicate the vision 5. Empower others to act on the vision 6. Plan for and create short-term wins 7. Consolidate improvements 8. Institutionalize the change The underlying principle here is that, in business as in real life, you don't bring about sustained, meaningful change by edict. You need to persuade, enthuse, and engage people in sufficient numbers to change behaviours, laws or processes. If you want to do this in your business, buy Kotter's book, since that's what it's focused on.
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Roland Tanglao: KLogs]