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Friday, January 31, 2003 |
Particularly distressing is this exchange between a school superintendent Bill O'Reilly, one of the most successful hate-mongers in America:
"I would have turned them down," Mr. O'Reilly said, "because I say once you open the door to a club based on sexuality, then you got to have the S&M club, the bigamy club, you know any club." Dr. Capehart said, "That's exactly my point." Mr. O'Reilly blamed the A.C.L.U. for the whole mess. "I call them a fascist organization," he said, "because what they're doing is using terror to further their agenda. Am I right?" Dr. Capehart added, "You are exactly right."
Ironically, there is a prominent segment of the American conservative movement that feels that Bill O'Reilly is "too soft"; try a Google search on "Bill O'Reilly" and "homosexuality" for examples.
Tolerance and Hypocrisy on Gay-Straight Clubs [NY Times: free registration required]
Warning: Zeldman didn't pick ads that were rejected for blandness; there's a very fine line between "edgy" and "offensive" which many people will find crossed by one or more of these ads, depending on what offends you.
Welcome to the world of "category management," a bizarre and controversial place in which the nation's biggest retailers ask one supplier in a category to figure out how best to stock their shelves. You'd expect HarperCollins to tell Borders which of its own books are hot, of course. But that's not what's going on here. Borders has essentially tapped Harper to advise it on what cookbooks to carry from all other publishers as well.
I already have trouble telling retailers apart - Shopko, Target, K-Mart, WalMart - they all seem to have the same stuff at the same time. Now I know why.
"Rather than build strategies for this thing called 'books,'" he says, "we have to meet customer needs within more finite segments."
This is probably why you should not hire a former grocery store CEO to run a book business; Borders' CEO Greg Josefowicz used to the the head of Jewel-Osco, where he also introduced category management. The Mifflin Street CoOp has had a mural on their building for years that warned "Control of our food is control of the life within us", to which one might add that control of our books is control of the thoughts we can think. Who's Minding the Store?