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Monday, October 11, 2004Poynter Online: Measurements That Count
... popularity-contest numbers aren't relevant to site management, either, when much more telling and precise information is available from site traffic analysis tools such as Omniture and HitBox, from site registration systems, and from audience management/ad-targeting tools such as Tacoda AMS and Revenue Science. Audience qualities and behaviors are the meat and potatoes of the new analytics. [Poynter Online]
Friday, October 08, 2004JupiterResearch Webinar - Web Analytics: Assessing and Meeting the Needs of Your Organization
Eric Peterson hosts a 10/26 web seminar:
The growth of the Web analytics marketplace and increase in depth and breadth of offerings from analytics vendors is both solving and creating problems for the end-user; more data is not always better.
While it is possible to capture a vast amount of Web analytics data, what do the users really need to track the business and take action?
JupiterResearch Webinar - Measuring Conversion: Benchmarking Retail Effectiveness
Eric Peterson hosts a 10/13 web seminar:
Overall, site conversion rate is one of the most commonly used Web site metrics among retailers that responded to a JupiterResearch executive survey. However, the inconsistency with which retailers measure it is confusing and inhibits intelligent benchmarking.
Thursday, October 07, 2004Radio UserLand 'Slacker Bug' Not Fixed in v8.1
Based on the previous upstreaming test post, I know that the 'one-month slacker' bug was not fixed in Radio UserLand version 8.1.
Q: WTF is the 'one-month slacker' bug?
A: If you write a post, whether to the home page or one of your categories, on a day which is exactly one month after your last post, Radio UserLand gets sick. Although the new post is entered into the database with the correct date, it is rendered to the web site using the date of your month-ago post.
So, all you slackers, don't let the moss grow on your categories or your home page. My test post today (10/7/04) was one month after the last post (9/7/04) in my Items To Review category, triggering the bug. My test post from 10/7 appears on 9/7, along with my 'real' 9/7 post.
This second test post is also going to all categories.
These Are Not The Droids You're Looking For
This is not the post for which you are looking, but will test Radio UserLand upstreaming after the version 8.1 upgrade. This is the first post since returning from Gnomedex 4. Later, I'll test post back-dating (via Mark Paschal's unsupported Radio To The Past) for my Gnomedex comments. This test is posted to all categories.