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  04 February 2003


This is an interesting piece from http://blog.mathemagenic.com/ 

I think I agree with it, but if truth be told, I am sticking it in here until I get more time to go through it later.  Interestingly, the source tells me that 'Diffusion of innovations' is academia speak for Change Management.  Hmmm...

I want to have your attention for two pieces. The first one (source) refers to Rogers' Diffusion of innovations book that describes the characteristics of innovations that are more likely to be adopted:

Relative advantage - potential adopters need to see an advantage for adopting the innovation

Compatibility - innovations need to fit in with potential adopters' current practices and values

Complexity - innovations' ease of use will lead to more rapid adoption

Trialability - potential adopters want the availability of "testing" before adopting

Observability - potential adopters want to see observable results of an innovation

The second one is by Diane Dormant (1997, p.144). She writes about different stages of acceptance of innovation and suggests that strategies for each of them:

If the person is in the stage of… Then the strategy to use is to…

Awareness
  • Passive regarding the change
  • Little/no information about change
  • Little/no opinion about change

  • Advertise
  • Be an ad agent
  • Be credible and positive
  • Appeal to his or her needs and wants

  • Curiosity
  • More active regarding change
  • Expresses personal job concerns
  • Asks questions about own work and change

  • Inform
  • Identify specific concerns
  • Provide clear info about concerns
  • Emphasize pluses, acknowledge minuses

  • Envisioning
  • Active regarding change
  • Expresses work-related job concerns
  • Asks questions about how change works

  • Demonstrate
  • Give success images
  • Provide demonstrations
  • Connect with peer users

  • Tryout
  • Active regarding change
  • Has opinions about change
  • Interested in learning how-to

  • Train
  • Provide effective training
  • Provide job aids, check lists
  • Promise technical follow-up

  • Use
  • Active regarding change
  • Uses change on the job
  • Asks detailed questions about use

  • Support
  • Provide necessary technical help
  • Provide reinforcement
  • Provide recognition

  • 5:19:00 PM    

    Also from Jon Udell..  more cool stuff.

    One day there will be many circles around Stornoway...

    newsQuakes. ... [Jon's Radio]


    5:04:04 PM    

    From Jon Udell. 

    Hey Neil, how many times do you need to see RISE again, albeit five years later?  :-)

    BuddySpace. Now that the notion of presence is beginning to infuse our electronic communication, an inevitable next question is: presence where? Marc Eisenstadt, chief scientist at the Knowledge Media Institute of the Open University in the UK, wrote to show me a Jabber-based system called BuddySpace that locates presence indicators on maps. In the map shown here, Marc (top row, third photo from right) is present in the office, but idle. Martin Dzbor (bottom row, far right), KMI's "chief presence architect," is present and active. And that little dot on the US map, in New England, is me, present and active. ... [Jon's Radio]


    4:59:49 PM    

    Haven't a clue what this is about, but is well cool.  Play with the controls. http://dogfeathers.com/java/hyperstar.html
    4:56:08 PM    


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