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Tuesday, May 08, 2007 |
Today, in honor of national Teacher Appreciation Week, Chipotle restaurants handed out free burritos and a drink to any teacher with a school ID. I wasn't sure I believed it to be true until I got in line at my local chain, and saw several fellow educators with ID's in hand and just chatting away happily. Even ran into colleagues I had worked with in the past. Well, I certainly hope this marketing move works for them. I'm sure it cost them millions to hand out that much free food, but I hope it pays off. For teachers like me, fighting to get to the end of the school year, it just felt nice to be "appreciated" in small, tangible way. Thanks again, Chipotle.
7:33:04 PM 
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© Copyright 2007 Greg Wickersham.
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